About Us

Our Team

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Rita Carroll Owner

Rita incorporated Destiny Tours in Oct 1998 and opened the office in March 1999. What an adventure it has been since then. Rita and John ran their first tour to the World Junior hockey Championships to Sweden in December 1999 with a group size of 23 people. The most recent 12th World Junior Hockey tour to Helsinki, Finland (Jan 2016) hit a record 529 people. Rita’s education in Marketing along with her previous sales, co-ordinator and management experience in publishing, retail, an employment agency and a tour company have assisted her in operating Destiny Tours. Dealing with people and providing an experience to customers is what she loves most about her job. Rita can be reached via email rita@destinytours.com or by calling toll-free 1-877-823-9799.


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John Carroll Owner

Also known as Chief Cook & Bottle Washer, John wears many hats for Destiny. His 9+ years experience in computer support, database programming and web development has come in very handy with setting up and maintaining our PC network, web site and email. Previous to this, John was employed as a sales rep for a local IBM PC dealership for 6 years and also ran his own live concert production business back in the mid-80s. What John loves most about the business is the challenge of creating new and exciting tours, especially for our World Junior and minor hockey programs. John can be reached via email john@destinytours.com


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Tracy Smith CTC, ACC Travel & Tour Consultant

Tracy joined Destiny Tours December of 2006 as our Outside Sales Travel and Tour Consultant covering the Southwestern Ontario region. She brings 25 years of travel/tour planning and hosting. She has an honours degree in Travel and Tourism, is a Certified Travel Consultant and an Accredited Cruise Consultant with accreditations with Azamar and Royal Caribbean Cruise Lines. Tracy’s favorite method of travel is cruisin, having personally sailed on Royal Caribbean Celebrity, Azamara, Norwegian, Disney, Princess, Carnival and Holland America. Through cruising Tracy has experienced the Caribbean, Mexico, Bermuda, Alaska, Panama Canal, Europe and Africa. She also specializes in trips to Spain, Portugal, Ireland and Italy. Tracy's passion is travel and cruise planning on an individual or group basis and destination weddings. Her pastime love is hockey and the love of the game as she has played and continues to be involved. For local service in the London, Sarnia, Windsor and Woodstock areas feel free to contact Tracy via email tracy@destinytours.com


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Norah Lemon Travel & Tour Consultant

Norah joined Destiny Tours August of 2008 as an Outside Travel and Tour Consultant. She is based in London covering the Southwestern Ontario Region. She has 27 years of experience as a travel consultant. She specializes in planning leisure, corporate and group travel. Norah's travels have taken her to over 45 countries. She has travelled throughout the Caribbean, Hawaii, Canada, U.S.A., Europe, and New Zealand. Her passion is to cruise to as many countries as she can. Her cruise destinations have taken her to the Caribbean Islands, South America, Alaska, Greek Islands, Bermuda, Europe, Central America, Panama Canal, Australia, South Pacific, North Atlantic, Iceland and Russia. She also has traveled by rail throughout parts of Europe. For your travel needs please contact Norah via email norah@destinytours.com


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Ron Asselstine Volunteer Group Leader

Ron's 18 years as a veteran Linesman with the NHL provided him with a wealth of travel experience throughout North America. Also known as The Bear, Ron escorted his first trip for us to the 2004 World Junior Hockey Championship in Helsinki, Finland. Since then, he and wife Wendy have escorted trips to the 2004 Memorial Cup in Kelowna, BC, World Junior Hockey Championship in Grand Forks, ND, Sweden (twice), Czech Republic and Finland. They have also escorted some of our minor hockey groups travelling to Europe. Ron and Wendy are strong believers in giving back to the community. They operated the Guelph Wish Fund for Children for over 20 years. The fund grants wishes for terminally ill and severely handicapped children in Guelph and South Wellington County. We feel privileged to have people like Ron and Wendy onboard.